Philanthropy Principles, Roles, and Systems in Nonprofits

Great fundraisers are not born, they are made. These fundraisers, or development professionals, must learn principles and guidelines that inform their roles in organizations of different sizes. Students will differentiate philanthropy, development, and fundraising as well as donor cultivation basics, which is at the heart of all fundraising methods. This is the connection to a giver’s passions and the nonprofit mission. Students will analyze and contrast a nonprofit’s core fundraising approaches including finding prospects, using donor management technology, making the ask, and building a strong and flourishing fundraising network.